The short answer
The figures most often reported for Just Eat are around 14% + VAT per order when you deliver yourself, and around 30% or more when Just Eat's couriers deliver. Those numbers come from third-party guides, mostly written for the UK market, so treat them as a starting point. Your own agreement and your monthly invoices are the only exact source.
For comparison, Uber Eats Ireland does publish its rates: 13% when you deliver or the customer collects, 30% when Uber delivers, and 33% on orders from Uber One members.
What changes the rate
- Who delivers. Platform delivery costs much more than delivering with your own drivers, because the platform pays the courier.
- Collection orders. Reported as lower than delivery — roughly 8% to 15% in one widely cited guide.
- Your agreement. Rates are negotiated per restaurant and can differ by location and by when you joined.
- Promotions. Discounts and offers you fund come out of your margin on top of the commission.
- VAT. Commission is a service charged to your business, so VAT is normally added on top (see below).
VAT on commission
Marketplace commission is a fee for a service to your business, so it normally carries VAT at the standard rate — 23% in Ireland. If you're VAT-registered you can usually reclaim it. If you're not, that VAT is a real extra cost: a 14% commission becomes roughly 17% of the order. Check how it applies to you with your accountant.
Worked examples
On a €25 order:
| Rate | Commission | + VAT at 23% | Total cost |
|---|---|---|---|
| 14% (own delivery) | €3.50 | €0.81 | €4.31 |
| 30% (platform delivery) | €7.50 | €1.73 | €9.23 |
A takeaway doing 150 marketplace orders a week at €25 sells about €195,000 a year through the app. At 14% that's €27,300 a year in commission before VAT; at 30% it's €58,500.
Rates have gone up over time
When Just Eat bought its Irish rival Eatcity in 2014, a Dublin restaurant owner told the Irish Times the change meant “an instant hike in the commission rate from 5 per cent to 12 per cent”. Today's reported rates are higher again, and RTÉ Brainstorm reported in November 2025 that platforms charge Irish restaurants 25% to 35% per order.
How to pay less without leaving Just Eat
Most owners shouldn't quit the marketplaces overnight — they're good at bringing in new customers. The aim is to stop paying commission on the customers who already know you:
- Have your own ordering channel — a website (and ideally an app) where regulars can order directly.
- Put it in every bag. A card or sticker with a QR code that opens your own ordering site.
- Link it everywhere you own. Your website, Instagram and Facebook bios, and your shopfront.
- Give regulars a reason. A loyalty card or a welcome coupon for ordering direct.
- Keep the marketplace for discovery. Every regular you move is an order you keep the commission on.
Work out your own number
Take last month's Just Eat statement and add up the commission, the VAT on commission and any other fees. Divide by your gross sales through Just Eat. That's your real rate. Then try our commission calculator to see what moving some of those orders could be worth.
Sources
- Uber Eats Ireland — pricing for restaurants (published rates and €650 initial fee)
- Menuviel — Just Eat fees and commissions for restaurants
- AppInstitute — How much does Just Eat charge?
- RTÉ Brainstorm — Ireland's restaurants and food delivery platforms (7 November 2025)
- The Irish Times — Anger among takeaways as Just Eat acquires Irish rival (5 November 2014)
All sources accessed on 2 October 2026. Third-party figures are reports, not official Just Eat rates.